从楼盘名称变迁史解读南充楼市流行“风向标”!
<p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal; line-height: 1.75em;"><span style="font-size: 17px;">人有人名,楼盘有案名,所谓未见其人,先闻其名,名字的重要性是不言而喻的。每个人的名字都包含了父母对于子女的期望,有自己独特的含义,楼盘的名字也是一样的,因为案名不仅仅是营销策划的私有物,更是城市记忆的衍生品。</span></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal;"><br/></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal; line-height: 1.75em;"><span style="font-size: 17px;">曾经,有不少房企面向大众征集过楼盘的案名,比如2014年逸合置业在南充的1号作品——山语城。当时,逸合·山语湖是最终敲定的案名,但后来因为土地等原因项目无疾而终。直到2015年逸合置业再度回归南充,重新在高坪拿地,新项目逸合·山语城才重新登场。</span></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal;"><br/></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal; line-height: 1.75em; text-align: center;"><img data-s="300,640" data-type="jpeg" _width="500px" src="https://pics-house.ncfdc.com/2021/0204/16124310645053608975.jpg" alt="图片" data-fail="0" draggable="false" data-ratio="1.162" data-w="500" width="600" height="697" border="0" vspace="0" title="图片" data-bd-imgshare-binded="1" style="margin-top: 5px; border: 0px; vertical-align: top; display: inline-block; max-width: 700px; width: 100%; height: 697px;"/></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal;"><br/></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal;"><br/></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal; line-height: 1.75em;"><span style="font-size: 17px;">今天我们就来聊一聊南充那些楼盘案名背后的文化。</span></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal;"><br/></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal; line-height: 1.75em;"><span style="font-size: 17px;"><strong style="border: 0px;">01路名等普通的名字</strong></span></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal;"><br/></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal; line-height: 1.75em;"><span style="font-size: 17px;">时间回到上个世纪八九十年代,那时南充房地产还处于开发早期,住房基本以“XX小区”、“XX花园”等命名,如石油小区、金泉花园等。一听就知道项目的性质和位置。那时住宅的名字都比较大众化,谈不上好与不好,但真实、亲切、有人情味。而当年的很多小区如今也成为了南充具有代表性的城市标记。</span></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal;"><br/></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal; line-height: 1.75em; text-align: center;"><img data-s="300,640" data-type="jpeg" _width="677px" src="https://pics-house.ncfdc.com/2021/0204/16124310646855807955.jpg" alt="图片" data-fail="0" draggable="false" data-ratio="0.412962962962963" data-w="1080" width="600" height="248" border="0" vspace="0" title="图片" data-bd-imgshare-binded="1" style="margin-top: 5px; border: 0px; vertical-align: top; display: inline-block; max-width: 700px; width: 100%; height: 248px;"/></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal;"><br/></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal; line-height: 1.75em;"><span style="font-size: 17px;"><strong style="border: 0px;">02洋地名/异域风情</strong></span></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal;"><br/></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal; line-height: 1.75em;"><span style="font-size: 17px;">时间来到21世纪初,在房地产市场快速发展的阶段,各地兴建最多的就是欧式、美式的建筑。这一时期,建筑风格从火热、奔放的西班牙、意大利式到自然、大气的美式,人文书香的英伦式,再到奢华、贵气的法式,流行个遍。</span></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal;"><br/></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal; line-height: 1.75em;"><span style="font-size: 17px;">南充楼盘也多以外国地名来命名,比如塞维利亚、中毫爱琴湾、华尔兹庄园、阳光威尼斯、英伦城邦等,听起来还是很浪漫的。</span></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal;"><br/></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal; line-height: 1.75em; text-align: center;"><img data-s="300,640" data-type="jpeg" _width="677px" src="https://pics-house.ncfdc.com/2021/0204/16124310651502862003.jpg" alt="图片" data-fail="0" draggable="false" data-ratio="0.75" data-w="960" width="600" height="450" border="0" vspace="0" title="图片" data-bd-imgshare-binded="1" style="margin-top: 5px; border: 0px; vertical-align: top; display: inline-block; max-width: 700px; width: 100%; height: 450px;"/></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal;"><br/></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal; line-height: 1.75em;"><span style="font-size: 17px;">楼盘名称“西化”的背后,是建筑风格的改变。在这一时期,南充楼市的新建楼盘的建筑风格也模仿西方。但由于“洋名”过于泛滥,有关部门便出手整顿,之后,便很少出现此类的案名了。</span></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal;"><br/></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal; line-height: 1.75em;"><span style="font-size: 17px;"><strong style="border: 0px;">03中式底蕴</strong></span></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal;"><br/></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal; line-height: 1.75em;"><span style="font-size: 17px;">2012年以后,随着大国文化掘起,国人对建筑的审美从盲目崇外到回归传统。</span></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal;"><br/></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal; line-height: 1.75em;"><span style="font-size: 17px;">近年来南充房地产市场出现了不少“府”的案名,比如</span><a href="https://www.ncfdc.com/hf.html" target="_blank" class="c-red" style="border: 0px; cursor: pointer; font-size: 17px; color: rgb(255, 108, 0) !important; text-decoration: underline;"><span style="font-size: 17px;">天誉·合府</span></a><span style="font-size: 17px;">(</span><a href="https://www.ncfdc.com/hf/detail.html" target="_blank" class="c-blue mr10 fs14" style="margin-right: 10px; border: 0px; cursor: pointer; color: rgb(0, 127, 255) !important; font-size: 14px !important; text-decoration: underline;"><span style="font-size: 17px;">楼盘详情</span></a><a href="https://www.ncfdc.com/hf/huxing.html" target="_blank" class="c-blue mr10 fs14" style="margin-right: 10px; border: 0px; cursor: pointer; color: rgb(0, 127, 255) !important; font-size: 14px !important; text-decoration: underline;"><span style="font-size: 17px;">户型图</span></a><a href="https://www.ncfdc.com/hf/album.html" target="_blank" class="c-blue mr10 fs14" style="margin-right: 10px; border: 0px; cursor: pointer; color: rgb(0, 127, 255) !important; font-size: 14px !important; text-decoration: underline;"><span style="font-size: 17px;">相册</span></a><a href="https://www.ncfdc.com/hf/map" target="_blank" class="c-blue mr10 fs14" style="margin-right: 10px; border: 0px; cursor: pointer; color: rgb(0, 127, 255) !important; font-size: 14px !important; text-decoration: underline;"><span style="font-size: 17px;">地图</span></a><span style="font-size: 17px;"><span class="c-red fs14" style="border: 0px; font-size: 14px !important; color: #FF6C00 !important;">400-151-5518转3047</span>)、石榴紫宸府、融创·九棠府等,无论从中式建筑、园林还是从案名、推广宣传上,都体现了浓浓的中式韵味。而这类的中式风格如今也成为了高端的代名词。</span></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal;"><br/></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal; line-height: 1.75em; text-align: center;"><img data-s="300,640" data-type="jpeg" _width="677px" src="https://pics-house.ncfdc.com/2021/0204/16124310660358833983.jpg" alt="图片" data-fail="0" draggable="false" data-ratio="0.6648148148148149" data-w="1080" width="600" height="399" border="0" vspace="0" title="图片" data-bd-imgshare-binded="1" style="margin-top: 5px; border: 0px; vertical-align: top; display: inline-block; max-width: 700px; width: 100%; height: 399px;"/></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal;"><br/></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal; line-height: 1.75em;"><span style="font-size: 17px;">能与“府”相之比较的就是“城”了,比如“</span><a href="https://www.ncfdc.com/ldc.html" target="_blank" class="c-red" style="border: 0px; cursor: pointer; font-size: 17px; color: rgb(255, 108, 0) !important; text-decoration: underline;"><span style="font-size: 17px;">绿地城</span></a><span style="font-size: 17px;">(</span><a href="https://www.ncfdc.com/ldc/detail.html" target="_blank" class="c-blue mr10 fs14" style="margin-right: 10px; border: 0px; cursor: pointer; color: rgb(0, 127, 255) !important; font-size: 14px !important; text-decoration: underline;"><span style="font-size: 17px;">楼盘详情</span></a><a href="https://www.ncfdc.com/ldc/huxing.html" target="_blank" class="c-blue mr10 fs14" style="margin-right: 10px; border: 0px; cursor: pointer; color: rgb(0, 127, 255) !important; font-size: 14px !important; text-decoration: underline;"><span style="font-size: 17px;">户型图</span></a><a href="https://www.ncfdc.com/ldc/album.html" target="_blank" class="c-blue mr10 fs14" style="margin-right: 10px; border: 0px; cursor: pointer; color: rgb(0, 127, 255) !important; font-size: 14px !important; text-decoration: underline;"><span style="font-size: 17px;">相册</span></a><a href="https://www.ncfdc.com/ldc/map" target="_blank" class="c-blue mr10 fs14" style="margin-right: 10px; border: 0px; cursor: pointer; color: rgb(0, 127, 255) !important; font-size: 14px !important; text-decoration: underline;"><span style="font-size: 17px;">地图</span></a><span style="font-size: 17px;"><span class="c-red fs14" style="border: 0px; font-size: 14px !important; color: #FF6C00 !important;">0817-5657777</span>)”、“蓝润城”,“城”之所以为“城”,不仅要求有一定的规模体量,还要有着丰富的产品业态、完善的公共配套、完整的商业设施、充足的休闲娱乐空间,兼具自身特色。这些楼盘之所以能够“造城”,不仅与南充早几年充裕的土地供应有关,也与房企布局南充的决心与魄力,以及城市扩容发展有关。当然,如今,“城”也不一定是代表“城”,比如金为领地悦城、天空之城等,是作为楼盘案名的组成之一。</span></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal;"><br/></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal; line-height: 1.75em; text-align: center;"><img data-s="300,640" data-type="jpeg" _width="677px" src="https://pics-house.ncfdc.com/2021/0204/16124310670038325397.jpg" alt="图片" data-fail="0" draggable="false" data-ratio="0.7" data-w="1080" width="600" height="420" border="0" vspace="0" title="图片" data-bd-imgshare-binded="1" style="margin-top: 5px; border: 0px; vertical-align: top; display: inline-block; max-width: 700px; width: 100%; height: 420px;"/></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal;"><br/></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal; line-height: 1.75em; text-align: center;"><span style="font-size: 17px;">以上盘点的住宅名字发展史,</span></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal; line-height: 1.75em; text-align: center;"><span style="font-size: 17px;">其实也是一部房地产发展史、中国当代文化发展史。</span></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal; line-height: 1.75em; text-align: center;"><span style="font-size: 17px;">历史的车轮滚滚而下,</span></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal; line-height: 1.75em; text-align: center;"><span style="font-size: 17px;">房地产和中国其他行业一样,</span></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal; line-height: 1.75em; text-align: center;"><span style="font-size: 17px;">正经历着前所未有的变革。</span></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal; line-height: 1.75em; text-align: center;"><span style="font-size: 17px;">不管是房地产还是其他行业的从业人员,</span></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal; line-height: 1.75em; text-align: center;"><span style="font-size: 17px;">我们都在变革中不断前进、不断完善自我。</span></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal; line-height: 1.75em; text-align: center;"><span style="font-size: 17px;">无论产品力的打造还是营销推广的精准,</span></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal; line-height: 1.75em; text-align: center;"><span style="font-size: 17px;">户型的实用性还是绿色科技的比拼,</span></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal; line-height: 1.75em; text-align: center;"><span style="font-size: 17px;">相信房地产行业还是能不断带给国人以惊喜的。</span></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal; line-height: 1.75em; text-align: center;"><span style="font-size: 17px;">好是更好的敌人。</span></p><p style="border: 0px; color: rgb(51, 51, 51); font-family: 'Microsoft YaHei', YaHei, SimHei, Hei, Arial, tahoma, arial, sans-serif; white-space: normal; line-height: 1.75em; text-align: center;"><span style="font-size: 17px;">相信更好的房子在来的路上。</span></p><p><br/></p> <p style="text-align: center;"><span style="text-align: center; white-space: pre-wrap;"></span><iframe border="0" src="https://urm.ncfdc.com/f3" width="800" frameborder="0" height="400" style="width: 466px; text-align: center; white-space: pre-wrap;"></iframe></p> 好听的名字吸人眼球撒名字大气
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